Ira Eduardovna [usa] - Roullette, 2:00 (loop), 2008

An unknown amount of women is created by replication of several shots. The women are performing for unseen observers, playing a game of the musical chair that is controlled by 1 men’s whistling. Every time the whistling stops a crowd cheering is heard. The cheering is pasted synthetically like the sitcom laughter.
The viewer is looking at this “performance” thru the windows and controlled by the movement of the camera. (I wanted it to be not certain whether the camera moves from window to window or is it a sort of a train that moves and stops.)
The women appear naked, but their bodies are blurred, and their identity is anonymous.
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Ira Eduardovna [usa] - The Pool, 1:00 (loop), 2008

Split and replication of several frames creates a monumental structure and architecture of a female, mechanic "factory" that is ruled by observer from above. Yet there is no production. The repetitive action is useless.
The surreal group of women that are "played" by me in the video, perform a sport action that is characterized with the Russian culture (where I grew up).
Replications of the same shot create a disciplinary unity. The work expresses itself in several levels: the sentimental that is built out of a vague childhood memory and a mature, rationalist level that criticizes the disciplined perception in which the individual works for one collective goal and by that eliminates itself.
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Ira Eduardovna was born and raised in the Soviet Union in 1980.
She immigrated to Israel in the early 90’s; an experience that significantly influenced her work.
In 2004, Ira graduated from the Holon Academy Institute of technology in the experimental department of art and design.
Immediately after her graduation, she went on a two-year journey to the United States and Europe. During that period, she continued to develop her work. She reached new levels of achievement trough exploring and researching herself and her surroundings.
Ira’s works were internationally shown at exhibitions and art festivals.
Today she lives and works in New York and Los Angeles.

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www.iragallery.com